Enhanced Listing Performance Insights
Effective from 6 May 2022, Agent Partners can enjoy the enhanced Listing Performance Insights, basis your new agent package entitlements.
Updated: 26 June 2024
Exemplifying our Partner360 commitment to continuously improving our products and solutions to serve you better, starting from 26 June 2024, Agent Partners can look forward to these new enhancements in Listing Performance Insights.
As part of your enhanced agent package, the enhanced Listing Performance Insights will be included within your package entitlements from 26 June 2024. This means that Agent Partners will enjoy varying levels of access to the enhanced Listing Performance Insights, basis your subscribed package.
What’s new from 26 June 2024?
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Get a comprehensive report for each of your listings
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Tells you how each listing is performing in terms of Impressions, Views and Leads for the last 7 or 30 days
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Gives you a breakdown of leads and shows how property seekers are engaging with your listings with tips for improvements
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Competition Summary – See the properties your viewers are also looking a
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Spend Summary:
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Shows how much Ad Credits are spent on a particular listing
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Number of Views, Leads and Impressions received for each Ad Credit spent
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Comes with a chart that shows the breakdown of Ad Credits spent across different Products/Premium Features
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Itemised Spending of Ad Credits with breakdown by Date, Product and Ad Credit amount
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With the ability to see a daily breakdown of your listings’ performance, you can better monitor the effectiveness of your listing actions, knowing what works and what doesn’t, and are in a better position to take the most appropriate actions to improve your listings’ performance.
To equip you with the necessary knowledge to understand your listing report and how Premium Features work, the enhanced Listing Performance Insights also comes with an Appendix of Terms and Product Catalogue.
As an Agent Partner, am I entitled to the full suite of Listing Performance Insights?
The table below summarises the agent packages and their respective entitlements for the enhanced Listing Performance Insights, with effect from 26 June 2024.
What is Listing Performance Insights?
It is a daily comprehensive report of your listings’ performance and allows you to:
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See how each listing is performing in terms of Impressions, Views and Leads for the last 7 or 30 days
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Gives you a breakdown of leads and shows how property seekers are engaging with your listings with tips for improvements
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View Competition Summary – See the properties your viewers are also looking at
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Know Spend Summary
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Shows how much Ad Credits are spent on a particular listing
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Number of Views, Leads and Impressions received for each Ad Credit spent
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Comes with a chart that shows the breakdown of Ad Credits spent across different Products/Premium Features
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Itemised Spending of Ad Credits with breakdown by Date, Product and Ad Credit amount
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Why is Listing Performance Insights useful for me?
With the ability to see a daily breakdown of your listings’ performance, you can better monitor the effectiveness of your listing actions, knowing what works and what doesn’t, and are in a better position to take the most appropriate actions to improve your listings’ performance.
Where is Listing Performance Insights available?
It is currently available on the AgentNet web and app .
How can I access Listing Performance Insights on AgentNet?
Login to AgentNet web and click on ‘Listings’.
On the right box, click on ‘See Details’ or on the Sparkline which will lead you directly into the report.
Can I download the full report?
Yes, you can! The full report is downloadable in PDF format.
Is Listing Performance Insights available for commercial listings?
It is currently only available for residential listings.
How often is Listing Performance Insights updated?
The data is updated at 7am daily, taking data compiled 2 days before at 11.59pm. For example, the data you see on 6 May 2022, 7am is compiled on 4 May 2022, 11.59pm.
What is the data period for “Impressions”, “Listing Views”, “LINE Leads”, “Message Leads” and “Phone Number Reveals”?
You can choose to view data from the last 7 or 30 days.
What does “Impressions” mean?
This refers to the number of times your listing was displayed to property seekers in search result pages they visited.
What does “Listing Views” mean?
This refers to the number of times your listing details page is viewed by property seekers.
What does “LINE Leads” mean?
This refers to the number of times property seekers clicked on the LINE button for the listing.
What does “Message Leads” mean?
This refers to the number of enquiries via the enquiry form on Web and SMS in mobile app for this listing.
What does “Phone Number Reveals” mean?
This refers to the number of times property seekers clicked to view your phone number on Web and in mobile app.
What is the green or red line graph displayed on the right of my listing? / What does “Sparkline” mean?
Sparkline is a small embedded line graph displayed with other data. It reflects the number of impressions your listing receives over the last 30 days.
If the sparkline is green, this means that your listing is getting more impressions than 50% of other similar listings! But if the sparkline is red, this means it’s performing poorer than 50% of other similar listings in impressions.
What are “Similar listings”?
Similar listings refer to listings in the same district and property type.
How do you determine if my listing performance is above or below average?
You can find out how your listing is performing based on the following:
Visit your Listing Performance Insights now!
We hope the enhanced Listing Performance Insights serves you well and look out for more improvements coming your way, as part of our Partner360 promise to you!
For general enquiries, please reach out to our Customer Service at the following:
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Phone: 02-204-9555 (Mon - Fri 09:00 – 18:00 hrs., closed on Public Holiday)
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Email: support@ddproperty.com
Other recommended articles:
How Do I Improve My Listing's Performance?
Check Your Listing's Performance